Overview,

about the Varia concept:

Network of German kitchen
kitchen furniture manufacturers.

Exclusive purchasing conditions.

Specialised services
for the South East European market.

Our Services – Everything Your Kitchen Studio Needs

Purchasing Conditions

Benefit from unique conditions with our German kitchen furniture manufacturers

Planning Tools

Access state-of-the-art tools for efficient kitchen planning

Business Analysis

Prepare your business for the future with our economic support

Exhibition Planning

Receive expert assistance in designing contemporary exhibitions

Manufacturer Visits in Germany

Experience firsthand visits to our German manufacturers.

Trainings, Workshops, and Conferences

Exclusive access to practical training sessions and networking events

Market Insights and Trends

Stay ahead with our in-depth analysis of market trends and customer preferences specific to the Southeast European region

Logistics and Delivery Support

Simplify your operations with our reliable logistics solutions, ensuring seamless delivery from German manufacturers to your studio

our getting-to-know-each-other

process:

1

We will get in touch with you! Our regional managers will arrange an initial meeting with you, preferably via video call. This will be an informal opportunity for us to get to know each other, discuss our mutual expectations regarding he further process and a potential partnership, and simply get a sense of whether we might be a good fit.

In our second meeting, you will receive a deeper understanding of the required investment, your chances of success, and the potential risks involved in starting your own business. After this, you will receive the pre-contractual disclosure, giving you ample time to reflect on this important life decision.

2

3

You will meet the regional manager responsible for your area and discuss in detail what day-to-day life in the studio looks like, as well as the support provided by the Varia Franchise headquarters.

Now it’s decision time – do we want to start a successful future together? You will sign your agreement.

4

5

Our Varia Team will closely support you with all preparatory work for the opening, from recruiting staff to planning marketing activities

The time has come – your grand store opening is just around the corner                                              

6

Questions & Answers

What are my advantages of joining the largest family of kitchen specialists in Southeast Europe?

Joining the largest family of kitchen specialists in Southeast Europe gives me access to a strong regional network, better purchasing conditions, and exclusive partnerships with leading brands. I benefit from proven business models,

professional marketing and sales support, and continuous training tailored to our market. This partnership strengthens your market position, increases credibility, and supports long-term, sustainable growth.

How much does a Varia kitchen studio cost?

Opening a Varia kitchen studio is an investment in your future, tailored to your individual needs and capabilities. The total investment can vary depending on the chosen location and the specific requirements of your studio.

The investment covers everything you need to establish and operate your studio to the highest standards.

How long does it take until I can open my own kitchen studio?

From the initial meeting with a Varia regional manager to the grand opening of your own kitchen studio, you should plan for a timeframe of approximately 6 months. This period allows us to carefully plan and execute every step – from selecting the location and designing the studio to training your team.

Our goal is to ensure that your kitchen studio is fully equipped for a successful launch, so you can focus entirely on the success of your new business.

Why should I integrate my existing kitchen studio into the Varia concept?

A partnership with Varia offers you numerous advantages, including access to a broader range of high-quality kitchen solutions and the strengthening of your
market position by aligning with a renowned brand. Varia supports you with comprehensive marketing strategies and materials to increase your visibility and
reach.

Furthermore, you benefit from improved purchasing conditions through our network, which can lead to more attractive pricing for your customers and higher margins for your business.

Workshops & training courses:

Training and Workshops

Stay up-to-date with our practical training sessions and workshops specifically designed for the Southeast European market.

Business analysis:

Business Consulting.

We analyze your operations and provide actionable recommendations for long-term success.

Planning programmes:

Planning Tools

Optimize your kitchen planning with advanced software and tailored conditions.

Exhibition planning:

Exhibition Design.

Our experts help you optimize your studio exhibitions.

Manufacturer visits:

Manufacturer Visits in Germany

Take advantage of exclusive insights into our manufacturers.